by admin | Feb 22, 2023 | Brand, Digital Marketing, Healthcare Marketing, Social Media Marketing
Going into 2023, now more than ever has digital healthcare marketing become the leading factor in the growth of healthcare brands. Although the old-fashioned ways of marketing are still around and still effective, we are ushering in a world where your influence in the...
by Chloe Cassar | Feb 15, 2023 | Brand, Customer Acquisition, Digital Marketing, Healthcare Marketing
What Can a CRM System Offer? Customer relationship management (CRM) programs have become a significant part of healthcare marketing. Initially, large clinics, hospitals, and ASCs began using CRM systems to manage the heavy amount of patient data and information they...
by admin | Feb 8, 2023 | Customer Acquisition, Digital Marketing, Healthcare Marketing, Patient Communication
More and more healthcare practices are employing a healthcare call center, but why? What’s so valuable about outsourcing your patients’ calls to a call center? A healthcare call center is in many ways the backbone of your brand’s patient care. They manage...
by Chloe Cassar | Feb 1, 2023 | Brand, Digital Marketing, Healthcare Marketing
The Healthcare Marketing Industry is Changing. The healthcare industry is projected to make huge strides this year, and luckily, this is something we all could have predicted. Each year, as significant developments are made in healthcare, practices must adapt and...
by admin | Jan 25, 2023 | Digital Marketing, Healthcare Marketing, Social Media Marketing
Why does social media matter so much to healthcare? The answer is simple: social media is everywhere. A 2022 study found that on average we spend around two and a half hours on social media daily. To put that into perspective, a group of ten people will collectively...
by Chloe Cassar | Jan 18, 2023 | Brand, Customer Acquisition, Digital Marketing, Healthcare Marketing
How to Approach Healthcare Marketing Marketing your healthcare practice takes more than a few billboards and social media posts. Ultimately, it comes down to the environment you create and the dedicated medical professionals that help run it. Unfortunately, juggling...
by admin | Jan 11, 2023 | Digital Marketing, Healthcare Marketing, SEO Analysis
Although the year just started, we are already seeing shifts in SEO healthcare trends. Being able to keep up with these trends is vastly important to stay relevant. SEO, or search engine optimization, is essentially the process of improving your website in order to...
by Chloe Cassar | Jan 4, 2023 | Uncategorized
As the new year kicks off and you return to your desks, it’s time to begin taking action on all the goals you have hoped your brand would accomplish this year. Whether you want to improve operations within your company or increase sales, now is the time to begin. With...
by admin | Dec 28, 2022 | Digital Marketing, Healthcare Marketing
When we think of healthcare marketing we think of what is usually associated with healthcare. Cheesy medical commercials are usually what first come to mind. However, healthcare marketing is so much more than just mundane ads. The best way to describe healthcare...
by Chloe Cassar | Dec 21, 2022 | Social Media Marketing, Uncategorized
Are You Using Paid Ads? Paid social ads have become one of the most successful tools for marketing your healthcare business. Not only does it yield significant results, but it is also much cheaper than the alternatives. Gone are the days of billboards and posters;...