The Lead Blog
Using Storytelling to Push Your Brand
What is Your Brand Story? Your brand story is a crucial component of what makes your brand unique. It connects your...
Does Medical SEO Actually Work?
Developing an Effective Marketing Strategy for a Healthcare Brand Creating a comprehensive...
Using Local SEO Trends to Engage Nearby Patients
The Importance of Local SEO for Generating Leads There is a good chance that your practice is...
Content Ideas Based On Your Target Audience
Catering Your Content to Your Target Audience Defining your target audience is an important step in creating quality content. Understanding your audience’s wants and needs can help you determine the most appropriate approach to content creation. Depending on your...
6 Ways to Upgrade Your Healthcare Call Center
The Importance of a Healthcare Call Center Regardless of the size and magnitude of your healthcare clinic, a healthcare call center is an important function. A call center can promote growth, optimize organization, and increase leads. If your practice is looking to...
How a Marketing Agency can Help Your Practice in 2023
As the new year kicks off and you return to your desks, it’s time to begin taking action on all the goals you have hoped your brand would accomplish this year. Whether you want to improve operations within your company or increase sales, now is the time to begin. With...
The Ultimate Guide to Paid Social Ads
Are You Using Paid Ads? Paid social ads have become one of the most successful tools for marketing your healthcare business. Not only does it yield significant results, but it is also much cheaper than the alternatives. Gone are the days of billboards and posters;...
Easy Ways to Upgrade Your Healthcare Call Center
Can Your Practice Benefit from a Call Center? Call centers are an essential component of a successful medical practice. Not only can it simplify a practice’s operations, but it can also help to bridge the gap between a patient and your practice. Traditional patient...
A 2022 Content Creation Plan for Healthcare That Works
In recent years, there have been major changes in content creation, such as increasingly involved virtual marketing, but it retains its original objective: to attract new and existing customers. When thinking about content creation most people drift toward something...
5 Signs Your Medical Practice Needs a CRM Solution
How does your medical practice currently keep track of patient data? Are you still using a combination of spreadsheets, paper forms, saved email confirmations, physical filing cabinets and even sticky notes to manage critical business documentation and customer...
The Importance of Agent Training for Successful Call Centers
A call center is a valuable asset to help medical practices deliver better patient experiences, demonstrate exceptional customer service, educate and convert new patients, and retain loyal patients. But the success and effectiveness of a medical call center is highly...
How SEO and SEM Work Together to Drive Better Results
It’s time to end the misconception that SEO and SEM are polar opposite marketing strategies, when in fact they are two sides of the same coin. Understanding that both strategies bring different strengths to your marketing efforts is the first key to realizing that...
Does Your Health Care Business Need a Blog?
Is your health care business looking for new ways to improve organic search engine rankings, drive high-quality traffic to your website, convert more website visitors into patients and expand your brand presence? If so, did you know that there’s one marketing strategy...