The Lead Blog

3 Tips for Your Medical Website
The Importance of a Functional Medical Website A brand’s medical website is typically the most-visited channel used in its marketing strategy. Therefore, it is incredibly important for marketers to invest in their website and periodically update it to ensure it is up...
Content Ideas Based On Your Target Audience
Catering Your Content to Your Target Audience Defining your target audience is an important step in creating quality content. Understanding your audience’s wants and needs can help you determine the most appropriate approach to content creation. Depending on your...
How the Recent Google Core Update Will Affect SEO
A New Google Core Update is Underway In March 2024, Google released a new Google core update that might change how you produce website content. Due to the rise in AI-generated content, Google is adjusting the algorithm to favor more thoughtful, unique content and...
How NewGen Enforces Ethical Healthcare Marketing
Importance of Ethical Marketing in the Healthcare Industry Ethical marketing within the healthcare industry can be difficult to come by, but luckily the right team can make it possible. In other industries, brands are known to exaggerate, twist stories, and use...
Five Ways to Improve Patient Retention
Understanding the Importance of Quality Care Maintaining patients can be difficult, but is paramount to the success of any medical practice.  Many factors are involved when patients find a new medical provider, including scheduling convenience, wait times, doctor...
Here’s Why Virtual Healthcare is Becoming So Popular
The Rise of Virtual Healthcare Services The rise of virtual healthcare services represents a significant shift in how medical care is delivered and accessed. With advancements in technology and an increasing demand for convenient healthcare options, virtual healthcare...
How Telehealth Can Improve Patient Outcomes
The Rise of Telehealth and What it Means for Providers Sometimes even when we feel our absolute worst, we can’t seem to justify going to the doctor. We all know the feeling of leaving an appointment with a quick prescription all too well, making a lengthy trip to your...
Ten Ways Outsourcing Your Calls Can Help with Patient Leads
More and more healthcare practices are employing a healthcare call center, but why? What’s so valuable about outsourcing your patients' calls to a call center? A healthcare call center is in many ways the backbone of your brand's patient care. They manage patient...
6 Ways to Upgrade Your Healthcare Call Center

6 Ways to Upgrade Your Healthcare Call Center

The Importance of a Healthcare Call Center Regardless of the size and magnitude of your healthcare clinic, a healthcare call center is an important function. A call center can promote growth, optimize organization, and increase leads. If your practice is looking to...

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Does Your Health Care Business Need a Blog?

Does Your Health Care Business Need a Blog?

Is your health care business looking for new ways to improve organic search engine rankings, drive high-quality traffic to your website, convert more website visitors into patients and expand your brand presence? If so, did you know that there’s one marketing strategy...

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