by admin | Oct 5, 2022 | Brand, Digital Marketing, Healthcare Marketing
When we see something that inspires us we can’t help but feel that we should take that inspiration and turn it into something physical. This is pretty fundamental and a majority of people feel this way fairly often. How can we translate our inspiration into...
by admin | Sep 30, 2022 | Healthcare Marketing
If you’re a healthcare brand in 2022, you may find that there are aspects of your brand that you may have trouble keeping up with. The needs of a growing brand are constantly changing. Strategies that may have worked for your brand previously no longer apply due...
by Sara Cheesewright | Sep 21, 2022 | Healthcare Marketing
The Importance of Marketing in Healthcare In the new age of healthcare, large hospitals and corporations are taking over the industry. Between their endless access to resources and their prominent reputations, many patients flock to these practices for notable...
by Sara Cheesewright | Sep 14, 2022 | Healthcare Marketing
Content creation is a critical way to get your audience to register your brand online. With every passing moment, our world becomes increasingly digitized and the same can be said about the healthcare marketing scene. This change is a direct result of the Covid-19...
by Chloe Cassar | Sep 9, 2022 | Customer Acquisition, Healthcare Marketing
The Power of Salesforce as a Marketing Tool Salesforce is a powerful tool in the marketing atmosphere when used to its fullest potential. It can help bridge the gap between patient and practice, allowing medical professionals to efficiently expand their patient base....
by Chloe Cassar | Aug 31, 2022 | Customer Acquisition, Healthcare Marketing, Social Media Marketing
Why are Testimonials and Reviews So Important? Highlighting authentic patient testimonials and reviews is one of the best decisions you can make for your healthcare practice. It’s easy for you to speak highly of your practice, and patients recognize this. Therefore,...
by Chloe Cassar | Aug 24, 2022 | Customer Acquisition, Healthcare Marketing
The Importance of Customer Acquisition Customer acquisition refers to the strategies your company uses to bring in new customers. In the modern world of healthcare, there are constantly new ways to acquire patients. Implementing new customer acquisition habits into...
by admin | Aug 17, 2022 | Healthcare Marketing, SEO Analysis
Why Does SEO and SEM Matter The internet is the most powerful tool of our time, and when used properly, it can work wonders for your healthcare brand. This is why understanding SEO and SEM is so vital to the ever-changing landscape of healthcare marketing. If you have...
by Chloe Cassar | Aug 10, 2022 | Healthcare Marketing, Social Media Marketing
The Power of Social Media Social media has become one of the leading forces in the marketing atmosphere. The reason for this is the mass amount of people who utilize social media platforms. In fact, as of 2021, 82% of the U.S. population uses social media. This number...
by Sara Cheesewright | Aug 3, 2022 | Digital Marketing, Healthcare Marketing
If you’re a well-established brand, you’ve probably at least heard of business-to-consumer healthcare. That is, as the name suggests, any business between the consumer and your brand. However, not as commonly discussed, would be business to business. B2B healthcare is...
