by Chloe Cassar | Jul 27, 2023 | Social Media Marketing
Using Social Media to Promote Your Healthcare Brand Almost everyone has at least one social media account in 2023. In our current digital era, we interact on social media to communicate, access information, connect with businesses, learn about our health, network, and...
by Chloe Cassar | Jul 19, 2023 | Healthcare Marketing
The Intersection of Healthcare, Marketing, and Healthcare Tech The integration of healthcare, marketing, and healthcare tech has opened up a range of opportunities for healthcare providers to improve their services and communication strategies. In addition to...
by Chloe Cassar | Jul 12, 2023 | Customer Acquisition
The Importance of a Functional Healthcare Call Center There are many reasons why healthcare practices may consider implementing a healthcare call center into their business strategy. However, it is most commonly part of a goal to increase efficiency and improve the...
by Sara Cheesewright | Jul 6, 2023 | Digital Marketing
Healthcare Marketing to Millennials Your healthcare marketing strategy needs to change depending on the demographic that you are marketing to. Millennials, or anyone born between 1981 and 1996, are a particular demographic with specific needs that you can appeal to...
by Chloe Cassar | Jun 28, 2023 | Brand
Understanding Your Brand’s Unique Story and Audience Your brand’s story is just as important as the product or service itself. This allows patients to find something to connect with, and most importantly, it differentiates your brand from others with similar...
by Chloe Cassar | Jun 21, 2023 | Social Media Marketing
Healthcare Marketing on Social Media Social media opens a fresh door for healthcare brands to reach new patients. With more consumers becoming tech-savvy and digitally driven, using social media platforms for marketing can drive traffic to your website and other...
by Chloe Cassar | Jun 14, 2023 | Digital Marketing
Contextual Marketing for Healthcare Are you finding it difficult to reach patients in the right audience at the right time? This is one of the biggest challenges present when acquiring new leads. Between time and placement, it’s hard to find the patients that...
by Chloe Cassar | Jun 7, 2023 | Brand, Customer Acquisition, Digital Marketing, Healthcare Marketing, Marketing Analytics
The Future of Healthcare is Now The healthcare industry is quickly changing, and this shift is not slowing down anytime soon. As more and more modern healthcare brands begin making healthcare services available online, it becomes increasingly important for yours to...
by Chloe Cassar | May 31, 2023 | Digital Marketing, Healthcare Marketing, Social Media Marketing
Getting Started on Social Media for Healthcare Brands Building a following on social media can be difficult, especially for healthcare brands. Unlike other industries, healthcare attracts a unique audience, and creating engaging social media content can be...
by admin | May 24, 2023 | Brand, Digital Marketing, Healthcare Marketing
We hear the phrase “modern age” relatively often but what does this mean for healthcare marketing? Healthcare marketing is entirely different now than it was five years ago. It has become a competitive field and to be a successful healthcare brand marketing has to be...