by Chloe Cassar | Dec 8, 2023 | Social Media Marketing
The Importance of Social Media for Healthcare Brands One of the most important rules of marketing is to make your brand visible on as many channels as possible. This can expand your audience and increase brand awareness and identity. Social media has quickly become an...
by Chloe Cassar | Jun 28, 2023 | Brand
Understanding Your Brand’s Unique Story and Audience Your brand’s story is just as important as the product or service itself. This allows patients to find something to connect with, and most importantly, it differentiates your brand from others with similar...
by Chloe Cassar | Jun 21, 2023 | Social Media Marketing
Healthcare Marketing on Social Media Social media opens a fresh door for healthcare brands to reach new patients. With more consumers becoming tech-savvy and digitally driven, using social media platforms for marketing can drive traffic to your website and other...
by Chloe Cassar | Jun 14, 2023 | Digital Marketing
Contextual Marketing for Healthcare Are you finding it difficult to reach patients in the right audience at the right time? This is one of the biggest challenges present when acquiring new leads. Between time and placement, it’s hard to find the patients that...
by Chloe Cassar | Mar 15, 2023 | Customer Acquisition, Digital Marketing, Healthcare Marketing
Healthcare Marketing Healthcare marketing is significantly different from other industries. This is primarily due to the fact that we are speaking to patients, not customers. Additionally, our audiences are searching for medical services, as opposed to tangible...