by Chloe Cassar | Jun 28, 2023 | Brand
Understanding Your Brand’s Unique Story and Audience Your brand’s story is just as important as the product or service itself. This allows patients to find something to connect with, and most importantly, it differentiates your brand from others with similar...
by Chloe Cassar | Jun 21, 2023 | Social Media Marketing
Healthcare Marketing on Social Media Social media opens a fresh door for healthcare brands to reach new patients. With more consumers becoming tech-savvy and digitally driven, using social media platforms for marketing can drive traffic to your website and other...
by Chloe Cassar | Jun 14, 2023 | Digital Marketing
Contextual Marketing for Healthcare Are you finding it difficult to reach patients in the right audience at the right time? This is one of the biggest challenges present when acquiring new leads. Between time and placement, it’s hard to find the patients that...
by Chloe Cassar | May 17, 2023 | Digital Marketing, Healthcare Marketing, SEO Analysis
Why Is SEO for Healthcare Marketing Important? Search engine optimization, commonly referred to as SEO, is a critical tool for healthcare organizations looking to establish their online presence, reach more patients, and promote their services. In today’s digitally...
by Chloe Cassar | May 10, 2023 | Digital Marketing, Healthcare Marketing, SEO Analysis
Optimizing Your Healthcare Website Your healthcare website is a direct reflection of your practice. It is often the first place inquiring patients visit when selecting a healthcare provider online. In fact, 77% of individuals will perform an online search before...
