The Lead Blog

What Marketing Channels Allow for Targeted Advertising?
The Importance of Targeted Advertising in Today’s Digital Landscape The shift to a digital-oriented media landscape has changed how marketers acquire leads. The problem with digital marketing is that it can be difficult to narrow your audience, as certain channels are...
The Dos and Don’ts of Social Media Marketing
The Importance of Social Media Marketing Social media has become a primary marketing resource for most brands. It introduces a free way to promote brand identity and share relevant content with potential customers. With this being said, the content that brands post is...
Healthcare Apps We Are Using in 2024
The Rise of Healthcare Apps in 2024 Healthcare apps have become increasingly popular in 2024 and are transforming the way patients communicate and engage with their medical practitioners. These applications offer additional communication channels, simplify record...
3 Tips for Your Medical Website
The Importance of a Functional Medical Website A brand’s medical website is typically the most-visited channel used in its marketing strategy. Therefore, it is incredibly important for marketers to invest in their website and periodically update it to ensure it is up...
Three Reasons Why Your Call Center Isn’t Successful
Does Your Healthcare Practice Need an External Call Center? When a patient calls your healthcare practice, the person they speak with on the phone is often their first point of contact. This initial interaction can significantly impact the patient’s perception of your...
Five Ways to Improve Patient Retention
Understanding the Importance of Quality Care Maintaining patients can be difficult, but is paramount to the success of any medical practice.  Many factors are involved when patients find a new medical provider, including scheduling convenience, wait times, doctor...
Here’s Why Virtual Healthcare is Becoming So Popular
The Rise of Virtual Healthcare Services The rise of virtual healthcare services represents a significant shift in how medical care is delivered and accessed. With advancements in technology and an increasing demand for convenient healthcare options, virtual healthcare...
How Telehealth Can Improve Patient Outcomes
The Rise of Telehealth and What it Means for Providers Sometimes even when we feel our absolute worst, we can’t seem to justify going to the doctor. We all know the feeling of leaving an appointment with a quick prescription all too well, making a lengthy trip to your...
6 Ways to Upgrade Your Healthcare Call Center

6 Ways to Upgrade Your Healthcare Call Center

The Importance of a Healthcare Call Center Regardless of the size and magnitude of your healthcare clinic, a healthcare call center is an important function. A call center can promote growth, optimize organization, and increase leads. If your practice is looking to...

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Does Your Health Care Business Need a Blog?

Does Your Health Care Business Need a Blog?

Is your health care business looking for new ways to improve organic search engine rankings, drive high-quality traffic to your website, convert more website visitors into patients and expand your brand presence? If so, did you know that there’s one marketing strategy...

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