by Sara Cheesewright | May 12, 2022 | Healthcare Marketing
Healthcare marketing can be a tough code to crack but don’t let that intimidate you. Although the landscape is changing more now than ever, there are ways to keep your brand and practice relevant. Efficiently marketing your practice is just as important as the...
by Sara Cheesewright | Apr 27, 2022 | Digital Marketing
You’ll gain more website traffic, develop leads for your practice, and attract a larger number of patients by implementing healthcare SEO. But what is SEO? SEO is search engine optimization that functions to improve the positioning of a web page within organic...
by Chloe Cassar | Apr 20, 2022 | Digital Marketing, Healthcare Marketing
Your website is an extension of your healthcare practice. Oftentimes, when patients visit your healthcare website, they are in need of assistance, and it is the job of the website to offer help through interactive functions and clear navigation. Since healthcare is...
by Sara Cheesewright | Apr 6, 2022 | Patient Communication
Relationships, in general, are one of the most important aspects of life. Establishing relationships, properly networking, and making the best of your interactions with others are important for success. The same can be said about healthcare. Relationships in terms of...
by Sara Cheesewright | Mar 18, 2022 | Healthcare Marketing, Patient Communication
The primary goal of a successful call center is to provide excellent customer service, assistance, support, and education to new and existing customers who call to interact with your business. And customers have high expectations when they reach an agent — they expect...
by Sara Cheesewright | Feb 15, 2022 | Uncategorized
In recent years, there have been major changes in content creation, such as increasingly involved virtual marketing, but it retains its original objective: to attract new and existing customers. When thinking about content creation most people drift toward something...
by Sara Cheesewright | Jan 17, 2022 | Customer Acquisition
Establishing a trusting relationship with your patients is a primary care goal for you as a provider. An engaging and communicative patient-provider relationship leads to better care plan adherence, fewer miscommunications and errors, better clinical outcomes, and...
by Sara Cheesewright | Dec 22, 2021 | Brand, Healthcare Marketing
A health care customer relationship management (CRM) platform is one of the most vital tools that modern practices need to operate successfully. The software captures and stores all your patient information and interactions in one place that everyone on your team can...
by Sara Cheesewright | Dec 8, 2021 | Digital Marketing, Healthcare Marketing
As a healthcare provider, you’re legally obligated to comply with the Health Insurance Portability and Liability Act (HIPAA), a federal law that sets standards to secure patients’ Private Health Information (PHI). In modern society, maintaining HIPAA compliance...
by Sara Cheesewright | Oct 25, 2021 | Brand, Healthcare Marketing
High rates of patient engagement have multiple benefits for your health care practice. Higher rates of engagement are linked to better health care outcomes, better medication adherence, better disease management, improved patient-provider communications, fewer no-show...
