by Chloe Cassar | Sep 8, 2023 | Blogs, Digital Marketing
Transitioning to a Call Center from In-House Transitioning to a call center from an in-house operation is a strategic decision that can offer significant benefits for a healthcare practice. This transition involves shifting the customer service function to an external...
by Chloe Cassar | Jan 18, 2023 | Brand, Customer Acquisition, Digital Marketing, Healthcare Marketing
How to Approach Healthcare Marketing Marketing your healthcare practice takes more than a few billboards and social media posts. Ultimately, it comes down to the environment you create and the dedicated medical professionals that help run it. Unfortunately, juggling...
by Sara Cheesewright | Aug 3, 2022 | Digital Marketing, Healthcare Marketing
If you’re a well-established brand, you’ve probably at least heard of business-to-consumer healthcare. That is, as the name suggests, any business between the consumer and your brand. However, not as commonly discussed, would be business to business. B2B healthcare is...
by Sara Cheesewright | Jun 24, 2022 | Healthcare Marketing
Why is Brand Identity Important? Strong medical branding is vital to the success of any healthcare practice. Without proper marketing tools, it is very difficult to individualize your brand and set it apart from competitors. There are a variety of ways to accomplish...
by Sara Cheesewright | Apr 6, 2022 | Patient Communication
Relationships, in general, are one of the most important aspects of life. Establishing relationships, properly networking, and making the best of your interactions with others are important for success. The same can be said about healthcare. Relationships in terms of...