by Chloe Cassar | Sep 9, 2022 | Customer Acquisition, Healthcare Marketing
The Power of Salesforce as a Marketing Tool Salesforce is a powerful tool in the marketing atmosphere when used to its fullest potential. It can help bridge the gap between patient and practice, allowing medical professionals to efficiently expand their patient base....
by Chloe Cassar | Aug 31, 2022 | Customer Acquisition, Healthcare Marketing, Social Media Marketing
Why are Testimonials and Reviews So Important? Highlighting authentic patient testimonials and reviews is one of the best decisions you can make for your healthcare practice. It’s easy for you to speak highly of your practice, and patients recognize this. Therefore,...
by Chloe Cassar | Aug 24, 2022 | Customer Acquisition, Healthcare Marketing
The Importance of Customer Acquisition Customer acquisition refers to the strategies your company uses to bring in new customers. In the modern world of healthcare, there are constantly new ways to acquire patients. Implementing new customer acquisition habits into...
by Chloe Cassar | Aug 10, 2022 | Healthcare Marketing, Social Media Marketing
The Power of Social Media Social media has become one of the leading forces in the marketing atmosphere. The reason for this is the mass amount of people who utilize social media platforms. In fact, as of 2021, 82% of the U.S. population uses social media. This number...
by Chloe Cassar | Jul 20, 2022 | Brand, Healthcare Marketing
Healthcare Branding – Is it Necessary? When we think of branding, we don’t automatically think of healthcare brands. Instead, our minds stray to large corporations, such as Coca-Cola or Nike. Although healthcare branding encompasses different attributes, it is...