by Chloe Cassar | Jan 23, 2024 | Digital Marketing
Using Intel from Google to Improve Website Content We all know that Google releases its top searches yearly, but how can we use this information to improve content? Specifically, how can healthcare marketers use common search trends to populate higher on Google? We...
by Chloe Cassar | Jan 16, 2024 | Digital Marketing
The Future of AI for Healthcare AI, or artificial intelligence, is projected to become a huge factor in the healthcare industry as the new year begins to unfold. Already this year, we are beginning to see many AI tools shift from the experimental phases to real-world...
by Chloe Cassar | Jan 9, 2024 | Healthcare Marketing
Shifting Your Strategy to Shoot for Success in 2024 In order to navigate the ever-evolving landscape of the healthcare industry and remain ahead of competitors, it is crucial for businesses to proactively shift their marketing strategies toward success in 2024. With...
by Chloe Cassar | Jan 3, 2024 | Social Media Marketing
The Power of Instagram Stories for Healthcare Brands The Stories feature on Instagram and Facebook is a unique social media function that helps brands reach audiences in a new way. With the rise of new social media platforms like TikTok, Instagram lost its place as...
by Chloe Cassar | Dec 20, 2023 | Social Media Marketing
Understanding the Objective of Healthcare Social Media Social media is a unique platform for healthcare providers, and it allows them to reach a new audience that is otherwise difficult to connect with. Social platforms such as Instagram, Facebook, LinkedIn, and X,...