by Chloe Cassar | Jan 8, 2025 | Social Media Marketing
The Importance of Tracking Metrics for Social Media Tracking metrics is an essential step for brands looking to improve their performance on social media. Engagement rates, reach, and conversion data can help your team uncover the type of content that resonates with...
by Chloe Cassar | Dec 30, 2024 | Brand, Digital Marketing
How Healthcare Marketing is Changing Healthcare marketing is undergoing a transformative shift as brands rely more on digital platforms to push marketing and collect qualified leads. In 2024, we saw a transition to more video-based content, heavy reliance on AI, and...
by Chloe Cassar | Nov 20, 2024 | Blogs
The Importance of a Great Healthcare Website Your healthcare website is often the first stop in the patient journey. Whether patients were redirected to your website from an advertisement or they found it on Google My Business, it is the home for your patients and...
by Chloe Cassar | Oct 31, 2024 | Blogs
When Is It Time to Enlist a Healthcare Call Center? Depending on the size and scale of your practice, you may not have yet outsourced to a healthcare call center. Deciding to outsource to a healthcare call center can be transformative for practices experiencing...
by Chloe Cassar | Oct 23, 2024 | Blogs
The Importance of a Strong SEO Strategy A strong SEO strategy is integral to the success of your brand’s website. A website packed with keywords can raise online visibility, attract organic traffic, and achieve long-term marketing success. Nowadays, search engines are...