by Briley Cienkosz | Aug 9, 2021 | Customer Acquisition
Patient loyalty and retention are primary drivers of a medical practice’s long-term success. But earning patients’ loyalties is harder than ever in today’s patient-centric marketplace. Modern patients demand that health care providers meet high expectations for...
by Briley Cienkosz | Jul 21, 2021 | Healthcare Marketing
Building a brand reputation isn’t as straightforward as it used to be. In the past, word-of-mouth referrals and advertising helped medical practices attract new patients and grow sustainably. Today, while word-of-mouth marketing is still valuable, medical practices...
by Briley Cienkosz | Jul 7, 2021 | Healthcare Marketing
Getting patients engaged in their health care has always been one of the biggest challenges medical practices face. In the past, tools to facilitate better communications and more efficient processes were limited to paper records, the telephone, and eventually the...
by Briley Cienkosz | Jun 17, 2021 | Healthcare Marketing
Chances are, you’re not the only kid on the block anymore — health care is a rapidly growing field that becomes more competitive every year. And that means you can’t simply build your medical practice and wait for patients to fall into your arms (or, well, walk...
by Briley Cienkosz | Jun 3, 2021 | Healthcare Marketing
Sustainable growth is the lifeblood of your medical practice, but increasing patient volume and driving consistent growth is harder than ever in a crowded, competitive field. And unlike years past, growth today isn’t dictated by word-of-mouth referrals — medical...