by Chloe Cassar | Dec 30, 2024 | Brand, Digital Marketing
How Healthcare Marketing is Changing Healthcare marketing is undergoing a transformative shift as brands rely more on digital platforms to push marketing and collect qualified leads. In 2024, we saw a transition to more video-based content, heavy reliance on AI, and...
by Chloe Cassar | Aug 21, 2024 | Digital Marketing
Your Outdated Website is Hurting Your Brand Think of your website as the face of your brand. After all, it is the place potential customers will first visit when learning about your brand. Your website should contain all vital information – from locations to...
by Chloe Cassar | Jun 19, 2024 | Digital Marketing
Understanding Modern Marketing Techniques and Strategies Staying in line with modern marketing tactics and strategies is essential to successfully match up to your competitors. Most individuals are living in a more fast-paced reality compared to a decade ago, changing...
by Chloe Cassar | May 13, 2024 | Digital Marketing
Your Practice is Centered Around Your Healthcare Website Investing in your healthcare website is one of the greatest decisions you can make as a healthcare professional. A brand’s website, specifically those in the healthcare industry, is often the first stop that...
by Chloe Cassar | Apr 9, 2024 | Digital Marketing, Marketing Analytics
The Power of an Updated Healthcare Website If you work in the healthcare industry, it is no secret that the industry has drastically changed over the last few years. During the pandemic, it became crystalized that the industry has permanently changed to make the...
by Chloe Cassar | Mar 18, 2024 | Digital Marketing
The Benefits of Online Scheduling for Businesses and Customers These last few years have completely transformed the structure of the healthcare industry in terms of how patients engage with practices and medical professionals. From telehealth appointments to the rise...
