by Briley Cienkosz | Apr 7, 2021 | Customer Acquisition
Salesforce is a well-known leader in enterprise customer relationship management (CRM) solutions, customer service platforms, analytics and marketing automation. In 2015, Salesforce partnered with leading health care companies to create a cloud-based software solution...
by Bill Horne | Mar 31, 2021 | Customer Acquisition, Healthcare Marketing
From 2005 to 2015, I served as CEO and chairman of the board at Laser Spine Institute (LSI), where we worked with an amazing and performance-driven team to grow the company from a single-facility organization with nine employees to a robust, seven-facility...
by Gary Mancini | Aug 31, 2020 | Customer Acquisition, Marketing Analytics
How do you know that your customers are satisfied with the service they receive from their brand? If your company doesn’t have a system in place for tracking and measuring customer satisfaction, you’re neglecting a key factor that contributes to brand loyalty and...
by Gary Mancini | Aug 18, 2020 | Customer Acquisition, Digital Marketing
In today’s fast-paced, digital-first world, health care companies can no longer rely on traditional marketing tactics alone to grow and nurture a business. Customers expect more from the brands they turn to for products and services: a wealth of resources and...
by Gary Mancini | Jul 30, 2020 | Customer Acquisition, Uncategorized
If your business is suffering from a slowdown in sales right now, you’re not alone. Businesses across all industries are struggling to survive in a climate of reduced spending, fluctuating demand and high unemployment rates as the COVID-19 pandemic continues to spread...
by Gary Mancini | Jul 16, 2020 | Brand, Customer Acquisition, Marketing Analytics
2020 is shaping up to be a difficult year for businesses. Due to the fluctuating market, your company may have made budget cuts across several departments, including the marketing department. The good news is that there are multiple ways you can advertise on a tight...