by Chloe Cassar | Sep 9, 2022 | Customer Acquisition, Healthcare Marketing
The Power of Salesforce as a Marketing Tool Salesforce is a powerful tool in the marketing atmosphere when used to its fullest potential. It can help bridge the gap between patient and practice, allowing medical professionals to efficiently expand their patient base....
by Chloe Cassar | Aug 31, 2022 | Customer Acquisition, Healthcare Marketing, Social Media Marketing
Why are Testimonials and Reviews So Important? Highlighting authentic patient testimonials and reviews is one of the best decisions you can make for your healthcare practice. It’s easy for you to speak highly of your practice, and patients recognize this. Therefore,...
by Chloe Cassar | Aug 24, 2022 | Customer Acquisition, Healthcare Marketing
The Importance of Customer Acquisition Customer acquisition refers to the strategies your company uses to bring in new customers. In the modern world of healthcare, there are constantly new ways to acquire patients. Implementing new customer acquisition habits into...
by Sara Cheesewright | Jan 17, 2022 | Customer Acquisition
Establishing a trusting relationship with your patients is a primary care goal for you as a provider. An engaging and communicative patient-provider relationship leads to better care plan adherence, fewer miscommunications and errors, better clinical outcomes, and...
by Briley Cienkosz | Aug 9, 2021 | Customer Acquisition
Patient loyalty and retention are primary drivers of a medical practice’s long-term success. But earning patients’ loyalties is harder than ever in today’s patient-centric marketplace. Modern patients demand that health care providers meet high expectations for...
by Briley Cienkosz | May 19, 2021 | Customer Acquisition, Healthcare Marketing
The digital era has ushered in a lot of fun and buzzy new ways for health care marketers to connect with patients online — we’re talking social media, video marketing, blogging and more. Compared to tweets, Facebook Live, and YouTube videos, email marketing...
