by Sara Cheesewright | Oct 19, 2021 | Brand
Unlike Apple or Netflix or Nike, most health care brands are not household names. But that doesn’t mean that branding isn’t every bit as important in the health care industry as it is in other industries. In fact, health care branding is a crucial step toward...
by Gary Mancini | May 27, 2020 | SEO Analysis
In the highly competitive field of health care services, how do you make sure your brand stands out from the crowd? Search engine optimization (SEO) can help your company improve brand visibility, increase qualified visitors to your website, drive conversions...
by Gary Mancini | Feb 22, 2019 | Marketing Analytics
Today, more and more people use the internet as a health care resource, and in turn the health care industry is becoming more digitized. Within the past few years, the growth of telehealth services, electronic medical records, online scheduling, paid advertising and...